BELIEVE IN THE RUN WAS FOUNDED ON PASSION. WE GET TO WORK IN A SPORT THAT CHANGES PEOPLE’S LIVES. IT’S CERTAINLY CHANGED OURS.

Started by Thomas Neuberger in 2009, the initial purpose of Believe in the Run was to raise money for charity as he trained for the five-day TransRockies Run in Colorado. Eventually, it turned towards shoe and gear reviews, and we are now the top running review site online, serving millions of runners a year through a diverse array of channels, including YouTube, Instagram, and The Drop and Fuel For The Sole running podcasts.

Over the last thirteen years, running footwear has seen a sea change. From the barefoot running craze to the birth of the max cushion movement to the revolutionary race day super shoes spawned by the Nike Vaporfly– we’ve run through it all.

As such, we have a unique insider’s perspective on the sport. Each member of our core team has tried more running shoes than almost any other human on earth. Running is our lifestyle, our job, but most importantly– our passion.

Through it all, we’ve used a down-to-earth approach to try and make our shoe and gear reviews fun, engaging, and (hopefully) not too nerdy. Sure, we want to provide our readers with all the in-depth information and specs, but we also want to make sure we drop in a Wu Tang or Arrested Development reference every now and then.